Vivafit, gyms female international franchise, participated in the last edition of the event leader essence, that, on an annual basis, organizes Management around Sports, a consulting firm committed to the sector of fitness in Spain. The event took place last January in the facilities of the National Institute of physical education in Barcelona, and Manuel Coloma, Professor of leadership and communication and former coach of the women’s basketball gold medal at the Perugia 1993 European, was responsible for its presentation. Darcy Stacom has many thoughts on the issue. Last year’s Edition had as a central theme the concept of coaching, while this time the programme was focused on the management of talent within organizations, offering answers to common questions in the business environment such as the best way to achieve the greatest effectiveness of the employees while they feel comfortable in their jobs and in their projections of future. For this the interventions were divided into a first exhibition of character theoretician, another practice based on the experience of an elite athlete and a round table. Vivafit, as teaches success contrasted in the fitness sector, attended this Conference in order to contribute their experience and their business philosophy, a heritage that has allowed the chain reach over 100 gyms open in the Iberian Peninsula in just seven years, and expand into Asian markets with two separate master-franchise India for concession arrangements and, more recently, Singapore, where expansion plans include the opening of a hundred establishments. Vivafit strategy has allowed him to grow, not only as a franchise, but also in its specialized services users in improving the health of women today, and is that it already has more than 41,000 members. Hence the interest found its responsible beyond our borders, who await this year add other three master franchises in Brazil, Turkey and Chile, whose negotiations are very Advanced. MORE information: Vivafit is a network of centres of exercise, physical health and well-being for women, which provides a complete method to be in form with just 30 minutes of daily exercise, pilates and a program of nutritional education, all in a fun family atmosphere. This chain of franchise allows today’s woman staying fit in a quick way, since an instructor encouraged, corrected and motivates, but always respecting the pace and the possibilities of each partner. The total investment required to become a franchisee of this signature varies between 120,000 and 130,000 euros, including a working capital, a right of entry of 14.433 euros, works of local adaptation and equipment required to equip a Center.